ABOUT SONDRA
Sondra Barr brings a storyteller’s instinct and a strategist’s mindset to every project—shaping brand narratives that resonate, whether online, on social, or in print.
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As the founder and driving force behind The Media Barr, she offers a full spectrum of creative and strategic services—from managing social media and digital marketing campaigns to crafting standout content and designing eye-catching print and digital assets. Operating through her company, Sondra collaborates with clients across industries—especially in lifestyle, retail, and publishing—to build brands, grow audiences, and deliver measurable results.
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Her background spans both editorial and marketing arenas. She’s launched publications, led editorial teams, directed fashion and lifestyle covers, and overseen every stage of production—from concept to final print. She’s also executed full-scale digital marketing and advertising campaigns and keeps a close pulse on social media across platforms and industries.
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Known for sharp thinking, visual intuition, and content that connects, Sondra moves seamlessly between the newsroom and the digital front lines to help brands stand out and speak up.
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Her portfolio is a curated look at her experience. For a comprehensive view of her skills, roles, and educational background, visit her LinkedIn profile.
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Kudos
Feedback that Hits the Mark
Natasha Beal
Owner/publisher Obstinate Ideas
"I have had the absolute pleasure of working with Sondra for 2+ years, and hope to continue for many more years to come. She has a no BS attitude with an impressive work ethic, which I appreciate. Hiring her has been one of the best decisions I have made for my company. She tackles everything thrown at her (including the launch of an 8th publication - surprise!), which has freed up time that I need to spend elsewhere on the company. I don't know how she does so much, and makes it look so easy."
Vanessa Fryer
Freelance
Graphic Designer
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“Sondra, owner of The Media Barr, is the best editor I've ever worked with. I have been working in the industry for 12 years, and have seen many editors come and go. Sondra, in my opinion, is the easiest to work with, extremely friendly, and very good at what she does. I would highly recommend using The Media Barr for your next project. You will not be disappointed. There's nothing she can't do.”
Sam Houston
Owner/publisher
LIVING WELL Magazine
"Sondra can do it all in publishing. For the past 11 years, and for as long as she’ll have us, Sondra has provided us expert writing and editing for all our magazines, website content, and social media. She’s been an invaluable part of our team with many important decisions and always brings experience and creativity to the table. Sondra handles each conversation, project, and deadline with utmost professionalism and eagerness. We are blessed to have her. Thanks a million, Sondra!"
Denise Testori
Former President
Prestige Cleaners
"I want to take a moment and express my appreciation for the artful (communication and graphic) task you are achieving for Prestige’s facebook entries. The posts have been genuine with a variety of teachable and chuckle moments. Grateful for your talents!
Stay 'cool' and thank you, again!"